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Tech Trends in R&D Claims: AI, Sustainability & Connectivity

AI, sustainability & connectivity are reshaping R\&D tax relief. Discover key trends, compliance shifts & how to strengthen innovation claims under HMRC scrutiny.

Millie Palmer

Technical Analyst/Writer

29/08/2025

7 minute read


The R&D tax relief landscape is evolving at breakneck speed. With HMRC's enhanced scrutiny, new compliance requirements, and rapidly advancing technologies reshaping entire industries, businesses are facing fresh challenges in their innovation claims.

While traditional R&D sectors like pharmaceuticals and manufacturing continue to drive significant claims, we're witnessing a fundamental shift. The technologies generating some of the most exciting R&D opportunities today fall into three key areas: artificial intelligence, sustainability-focused innovation, and advanced connectivity solutions.

These tech trends represent genuine frontiers where businesses are tackling real scientific and technological uncertainties, making them prime territory for R&D tax relief.

But here's the catch: claiming relief in these areas requires a sophisticated approach to the technical narrative.

The Rise of AI in R&D Claims

You can’t really get on the internet without being bombarded with new AI features for every website, service and product. For R&D purposes, this creates both tremendous opportunities and significant documentation challenges.

The breadth of AI applications generating legitimate R&D claims is staggering. Machine learning algorithms are being developed to solve industry-specific problems that simply couldn't be addressed before. Automation systems are being designed to handle complex, variable tasks that require genuine technological advancement. Predictive analytics platforms are being built to process unprecedented data volumes and complexity.

What makes these projects particularly interesting from an R&D perspective is that they're rarely off-the-shelf implementations. They require bespoke solutions, custom algorithms, and innovative approaches to overcome specific technical challenges.

Claim Considerations for AI Projects

Consider a company developing bespoke machine learning algorithms to optimise supply chain logistics. For a company creating entirely new approaches to handle variables like seasonal demand fluctuations, supplier reliability issues, and transportation constraints that existing solutions can't address effectively, there is a strong case for R&D.

However, many claimants stumble on distinguishing between routine implementation and genuine scientific uncertainty. Using existing AI frameworks like TensorFlow or PyTorch to solve straightforward problems doesn't qualify for R&D relief. With the ubiquity of AI tools in the market now, it’s important to differentiate between tweaking existing methods to meet your needs versus genuine advancement.

But developing novel neural network architectures, creating new training methodologies, or solving problems that require fundamental advances in AI capability? That's where the real opportunities lie.

Evidentiary Support for AI Claims

HMRC may want to see evidence of your innovation process: model training iterations, failed approaches you tried, the technical obstacles you encountered, and how you overcame them. You need contemporaneous technical records that demonstrate genuine uncertainty and experimental development.

This means maintaining detailed logs of algorithm performance testing, documenting why certain approaches didn't work, and clearly articulating the scientific or technological advances you achieved. The stronger your technical narrative, the more confident you can be in your claim's defensibility.

Sustainability-Focused R&D

Environmental innovation has shifted from nice-to-have to business-critical. Regulatory pressure, ESG commitments, and government incentives are driving unprecedented investment in sustainable technologies.

The regulatory landscape alone is creating massive R&D opportunities. Companies aren't just looking to reduce their environmental impact; they're being required to do so by increasingly stringent regulations. This pressure is forcing businesses to develop entirely new approaches to manufacturing, materials, and processes.

Examples of Sustainable R&D Projects

Carbon reduction projects are generating some of the most compelling R&D claims we see. A manufacturing company might develop new processes to reduce emissions from their production line by 30%. Experimental approaches, like new catalysts, novel reaction conditions, or innovative equipment modifications, may indicate qualifying R&D.

Alternative materials research is another rich area. Construction companies are developing bio-based materials that can replace carbon-intensive concrete or steel. These projects often involve fundamental materials science research: testing new compositions, understanding degradation patterns, optimising performance characteristics that have never been achieved before.

Clean energy technology continues to evolve rapidly. Whether it's improving solar panel efficiency, developing new battery storage systems, or creating more effective wind turbine designs, these projects typically involve solving complex engineering challenges that qualify for R&D relief.

Proving your Sustainable R&D

The key challenge with sustainability R&D claims is demonstrating that your project involved experimental development rather than operational improvements. Installing existing energy-efficient equipment doesn't qualify. Developing new approaches to energy efficiency that require overcoming technical uncertainties? That's R&D.

HMRC particularly wants to see measurable improvements and clear evidence of experimental development. This means documenting your hypothesis, the experiments you conducted, the obstacles you encountered, and the technical advances you achieved.

Remember: the environmental benefit is secondary to the technical advancement from an R&D perspective. Focus your narrative on the scientific and technological challenges you solved compared to the standard industry approaches, with the environmental benefits as supporting context.

Connectivity & Digital Transformation

The connectivity revolution is creating entirely new categories of R&D opportunities. 5G-Advanced technology is expanding capacity, reducing latency, and enabling device connectivity that simply wasn't possible before. This has profound implications for extended reality (XR), Internet of Things (IoT), and industrial automation. Meanwhile, 6G development is already underway, promising next-level speeds and new technical standards.

These emerging connectivity standards are creating R&D opportunities across multiple industries as companies develop applications that can leverage these new capabilities.

Innovation Opportunities in Connectivity

The technical challenges in advanced connectivity are substantial. Developing applications that can effectively utilise 5G's reduced latency requires solving problems that didn't exist in previous generations of mobile technology. Creating IoT systems that can handle the scale and complexity that 5G enables involves fundamental advances in data processing, device management, and network architecture.

As with all claims, you need to interrogate if you’re actually advancing the field you’re working in. Building a standard mobile app that uses 5G doesn't qualify for R&D relief. However, developing new protocols that solve specific connectivity challenges, creating novel approaches to handle network variability, or solving previously unsolved technical problems in real-time communication are much more likely to meet HMRC’s criteria.

Emerging Challenges in Claiming R&D Relief

The R&D tax relief landscape has become significantly more challenging. HMRC's enhanced scrutiny means that claims require more robust documentation and clearer technical narratives than ever before. This is particularly true for software and AI projects, where the line between routine development and genuine innovation can be difficult to establish. Many companies have sought to use this blurry line to make dubious claims, so HMRC keeps a close eye on first-time software claims.

The introduction of the Advance Notification Form and the Additional Information Form means that preparing your claim is now a more complex process. Companies need to ensure their projects meet eligibility criteria before claiming, rather than hoping their documentation will pass scrutiny after submission.

But here's the reality: these challenges shouldn't deter you from claiming legitimate R&D relief. The opportunities in AI, sustainability, and connectivity are too significant to ignore.

Maximising Your R&D Opportunities

AI, sustainability, and advanced connectivity represent the future of R&D tax relief opportunities. These technologies are creating genuine scientific and technological challenges that businesses are investing significant resources to solve. The relief available can substantially reduce the cost of this innovation.

The key is approaching these opportunities strategically. This means aligning your innovation projects with R&D relief requirements from the outset, maintaining robust technical documentation throughout your development process, and preparing claims that clearly articulate the advances you've achieved. Our Advance Notification Form Checker can help you assess whether you need to submit any information early before you invest significant resources in claim preparation.

We're here to help you navigate these opportunities effectively. Get in touch with our expert team to discuss your projects and chat about eligibility.


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