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Watch: AVEC Fundamentals Webinar (On-Demand Recording)

Watch our on-demand AVEC Fundamentals Webinar to learn how to qualify, calculate, and claim the Audio-Visual Expenditure Credit effectively.

Chris Dowsett

Tax Incentives Manager - UK & IE

Published on: 13/08/2025

2 minute read


The UK’s Audio-Visual Expenditure Credit (AVEC) is one of the most generous government incentives for the creative industries, worth between 34% and 39% of production costs. If you’re in film, TV, or animation, understanding how to maximise your claim can make a real difference to your production budget.

Join Myriad’s Creative Tax Relief Experts, Chris Dowsett and Barrie Dowsett, for a free, information-packed session that will walk you through.

In this 25-minute session, they explain the essentials every production company needs to know, from eligibility and qualifying spend to calculating your credit and submitting your claim.

Watch the AVEC Fundamentals Webinar

What You’ll Learn

  • What the Audio-Visual Expenditure Credit (AVEC) is and how it works
  • Which productions and companies are eligible
  • The key conditions to meet (including British certification, slot length, and spend thresholds)
  • How much the credit is worth and what you can claim for
  • A simple example of calculating AVEC
  • How to prepare and submit your claim
  • Live Q&A highlights from the session

Who Should Watch

This webinar is designed for:

  • Producers and Finance Directors managing production budgets
  • Accountants and Advisors supporting AVEC claims
  • UK-based film, TV, and animation companies seeking to optimise their relief

Whether you’re new to AVEC or looking to strengthen your claim process, this on-demand session provides practical insights and real examples to guide you.

Watch the recording now!


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